NastyGal
Nasty Gal is an online apparel website specializing in affordable fast-fashion items for young women aged 16 - 30.
Migrated legacy ColdFusion e-commerce website to Sinatra, Ruby-based web application domain-specific-language, Java business-logic service layer and Hybris e-commerce platform. As an early adopter of Hybris before its acquisition by SAP, we scaled Nasty Gal to handle 10x transactions on high volume dates like Black Friday and Christmas week.